How to create an effective pay-per-click keyword advert
In order to get the most out of your advert, you need to consider how you write your titles and summaries and your choice of keywords. As you create your advert
, you'll be able to look through our guide full of information on how to maximise your click-through rate.
How to update and amend your pay-per-click keyword advert
When you buy a pay-per-click keyword advert online, you will also set up your free, online Yell Direct account, available 24 hours a day, 7 days a week, allowing you to manage all your Yell advertising at a time that suits you.
You can update your business details or change the wording of your advert as often as you like, so you can ensure that you are always advertising the correct information and your latest products, services and offers. You can also update your bid prices and access detailed performance reports.
Alternatively, if you'd like any help or advice in updating your advert, please call our dedicated pay-per-click executive team on 01420 592321 (Monday–Friday, 9 am–5 pm).