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LOCAL ADVERT

What is it?


A Local Advert is a mini-advert that appears on Yell.com's search results pages under a specific classification and Yellow Pages book area combination for one year. It provides a link to your website, or if you don't have a website it will link to a Yell.com page containing your business details.

It is a semi-exclusive advert, allowing up to three advertisers to share the advertising space on Yell.com search results pages*. One advertiser can purchase all Local Adverts for a book area and classification combination and appear on the Yell.com search results page every time a user searches for that particular location and classification.
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What does it do?


The advert will provide a space for you to advertise your company message, products and services and a link to your company website so that interested users can find out more about you.

We only allow a maximum of three advertisers per classification and Yellow Pages book area combination*. This means your advert will be seen at least one in three times when Yell.com users search for a location within your chosen book and classification combination. If there are less than three advertisers in your chosen combination, your advert will be seen more frequently.

Yell.com can provide specific targeting in over 2,300 classifications and 88 Yellow Pages book areas.

How can it help my business?


  • A Yell.com Local Advert gives you the opportunity to advertise to a specific audience in a Yellow Pages book area and for your selected classification
  • It is an excellent means of brand building as well as communicating a message to your intended market
  • A "call to action" message will drive interested users to your website


Please see our terms of serving for further details.

How much does it cost?


A Local Advert costs £335 (ex. VAT) per year.

To find out more or to purchase a Local Advert, please call 0800 169 8100 to arrange to speak to a Yell sales consultant.

* Six advertisers are allowed for the London Yellow Pages book areas.